NOIZchain X Hang seng Bank limited
In partnership with Hang Seng Bank, the campaign launches a new poster promoting digital banking services, featuring collaborations with local artists. A heartfelt Father’s Day activation uses MidJourney to turn staff celebrations into personalized AI-generated visuals—bringing a personal, creative touch to the brand.
Creative focus:
Integrating AI with digital banking, this initiative redefines how a leading commercial bank connects with the community, offering smarter, more personal experiences, and collaborating with trending artists to engage younger audiences.
Role of contributions:
Creative lead, marketing strategy, graphic design, AI images generation.
AI campaign posters and artist painting with AI generated variation.
AI-generated visuals created from Hang Seng Bank staff’s Father’s Day celebration messages.